
With great power comes great responsibility
Here’s how I responsibly use my great powers.
SOLVE PROBLEMS that are interesting and expensive
Problems become interesting when their solutions lead to success. Problems that result in big dollars are often the ones we need to focus on first. Your need someone who has a superpower for solving these kinds of problems.
You have a passion and a message that you want to get to the right people. THAT is an interesting problem. The fact that it stands between you and success is what makes it interesting.
Those are the types of problems I love solving…because I’m good at it!
LEAD OTHERS and teach them how to solve problems and do amazing work
Many leaders focus solely on how much their efforts can gain new members. This is important, but it is only part of the picture. A great leader provides ways for others to connect, to live their passions, and to share the vision.
You need someone who can be your voice so that your right people can find you. I want to lead your right people to make your vision their own. I want to lead your right people to use their passions to share the vision. I want to lead your right people to solve the inevitable problems so that together we can make the world a better place.
That’s when the amazing work really starts to happen!
CONTINUALLY IMPROVE my ability to do the prior 2 things
We live in an environment of continual change. The landscape of commerce today is vastly different than it was even five years ago. The online landscape and the real landscape continue to blur in delineation as mobile devices of all kinds become counterparts to how we live our lives.
Your right people might stand in lines that wrap around buildings for a phone that is more than a phone. Your right people may drive out of their way to buy vegetables that are grown a certain way. Your right people may fly halfway around the world to visit a somewhere you believe is amazing.
A growing understanding of why people are attracted to brands is essential to someone who wants to make a dent in the world. You need someone who is passionate about continually improving their knowledge instead of relying on best practices from decades ago.
I’m passionate about connecting people with brands that are making the world a better place. Reading more than one book each week, thousands of blogs a month, and consuming countless podcasts and videos, it’s obvious I’m fanatic about my commitment to continual improvement.
Now let me tell you what they are.
These are my Superpowers

The ability to
ANALYZE a system
IDENTIFY opportunities
IMPROVE the system
I saved a company $2 MILLION DOLLARS per year using this superpower!
Not hypothetical money. Not imaginary money. Not money they were considering spending. Real money the company was ALREADY spending.
Using my X-Ray Vision, I saw business opportunities and systems optimizations which allowed mega savings. But I couldn’t stop there. Once I discovered my superpower I started using it other places too.

The ability to
COMMUNICATE complex ideas
DESIGN them in interesting ways
INFLUENCE people to follow them
With over 10,000 hours in professional design, I’m a master telepath!
You might think “telepathy” is a stretch, but the ability to communicate an idea from one mind to another is an amazing thing which takes years to develop.
Listed as one of ProBlogger’s 40 Bloggers to Watch in 2011, I’ve been using my superpower to develop an entourage in the social arena. Over at SlideShare, my top 4 presentations have almost 100,000 views.

A superhuman ability (and willingness) to consume large amounts of information and implement it in the real world.
Yes. You read that right: Superhuman.
Last year I read over 67 books and roughly 2500 blog articles a month.
Compared to 6.5 books, I’m more than 10 times the national average just on the books alone. It’s a key component of the secret to my success.
John Wooden said “Five years from now, you’re the same person except for the people you’ve met and the books you’ve read.” I intend to develop new superpowers every five years.
Results Prove Everything
Telling you that I have superpowers is one thing. Showing you the testimonials that others have to say about my superpowers is much more powerful.
Srini Rao – Host of BlogcastFM and Author of The Skool of Life
David has quickly made himself a hub for rising stars and he took everything I told him and he did better than I did. I think he gets more traffic than I do. I can say with confidence my first product launch was a success because of David, not because of me. It’s good to be friends with the head of an entourage.
Aaron Hood – Product Manager at MedAssets
David created many innovative ways to view existing and new business opportunities for both internal and external [our] clients. In addition to his business background, David always brings an approachable and hardworking personality to the work environment. I would recommend him for any organization looking to increase its arsenal of valuable resources.
Beth Barron – Former Director of Client Analytics at Broadlane
David has a unique set of skills that make him a tremendous asset to any Business Intelligence team. Most importantly, David has exceptional communication skills. His communication style allows him to effectively work with both business users and technical staff, and he is able to describe complex issues in simple terms. David is a pleasure to work with, and I would highly recommend him.
Richard Beauchamp – Director of Technology at Accolo
David brought incredible value, insight and dedication to our group. David always displayed a great curiosity for learning new methods and technologies that helped improve the BI group and the end user experience. He will be a great asset to any team and I highly recommend him.
Jade Craven – Author of ProBlogger’s “40 Bloggers to Watch in 2011″
David Crandall is a rising star in the blogosphere. In the short time since he started his blog, he’s become a master at building effective relationships. I believe that you guys can learn a lot from him. In addition to his relationship marketing skills, he is brilliant at polarization.
Time to add your name to that list
Let’s start a conversation about what it would look like to combine our superpowers!
Drop me a line with this contact form or find me at one of these places:
Twitter @DavidCrandall
Google+ David Crandall
I look forward to talking with you soon!